Episode 2

What's Next With Shonel Morrison

On this episode of the What's Next Podcast, we speak with Shonel Morrison. Shonel is the Head of Media Strategy at AstraZeneca.


Shonel has over 10 years of experience in the healthcare marketing industry focused on paid media strategy, planning, and buying. She has expertise in designing media enablement frameworks focused on driving growth in media investment and business impact.  In her current role at AstraZeneca, she leads the Global Media Strategy practice and is responsible for creating the vision to shape the future of how AstraZeneca creates key moments with customers utilizing integrated cross-channel experiences.

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About the Podcast

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The What's Next Podcast
Big Ideas in 20 minutes on What's Next in your world

About your host

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Karim Kanji

Are you constantly thinking and preparing for What's Next? Our podcast seeks to gain a diverse perspective on What's Next for the working world, the real world, the virtual world, our careers, our planet, our businesses, our happiness, and much more! But don't worry, our big ideas are in 20-minute bite-sized chunks!

I'm your host Karim Kanji, and I am excited to share talks with business leaders, professors, specialists, authors, thinkers, basically the people who know their stuff on What's Next in their space. If you're as curious as I am about what's next, join me and invest 20 minutes of your day exploring big ideas and innovative thoughts.

The podcast is brought to you by Active International, a global leader in Corporate Trade within the Media & Advertising industry.